![]() But the expert consensus is that it’s simply a skincare serum which should accompany your trusty cleanser and moisturiser. Thanks to the burgeoning Korean beauty market, not to mention countless TikTok trends, we’re into essences, sunscreen, face masks and facial tools, all of which have made their way into our AM to PM rituals. ![]() ![]() These days it’s not enough to cleanse, tone and moisturise. Whether you’re skincare obsessed or not, chances are you’ve been swayed by the power of the Instagram #shelfie.
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